This intensive two-day program has been developed to immerse hiring and talent acquisition professionals in the techniques of strategic recruitment.
Learn how to make the most of every touchpoint along the candidate journey to convert promising prospects into successful hires, and how to negotiate terms with candidates, haggle- and hassle-free. With a curriculum built around real-world issues and the latest market knowledge, this program will show you how to turn your recruitment process into a winning staffing strategy. No more runners-up: nab your first choice every time!
GOALS
Find out what candidates are after so you can adapt your recruitment approach accordingly.
Leverage soft skills to build authentic, enduring relationships.
Create a candidate experience that stands out from the competition.
Strengthen your employer brand at every step of the recruitment process.
Find out how to negotiate with candidates rather than attempt to manipulate them.
Learn how to avoid counter-offers and turndowns.
IS THIS FOR YOU
Talent acquisition managers.
Talent attraction/acquisition advisors.
SPECIAL FEATURES
Get the hires you want and your organization needs.
Help your recruiters hone their soft skills to put the “tact” in tactical.
Participants will receive a certificate of completion from Executive Education HEC Montréal.
Day 1 — The Art of Closing
Managing expectations (discussion)
What candidates are looking for
- Generational differences
- Workforce diversification
- Middle ground between what candidates want and what employers need
What makes an employer brand promise appealing
- Aspects of the employer brand promise (financial, structural and emotional)
- Thoughts about what the employer brand promise entails
HR-related marketing
- Job openings and storytelling
- Touchpoints
- Authenticity
Anatomy of a good candidate experience
Touchpoints (workshop)
- The politics of recruitment
- Support for the employer brand
Automation or customization? (discussion)
- Recruitment technology tools
- Candidate expectations (sharing best practices)
Day 2 — The Science of Closing
Salary: Offer, market, roles of various stakeholders (discussion)
Pay scales
Whether or not to include the salary in the job posting
Overview of candidates’ salary expectations
How the candidate experience plays out
Review of touchpoints
- How to improve candidate engagement
- In-person vs. online hiring
- Roles of various stakeholders
How to shorten the recruitment timeline
The ABCs of SLAs
Salary negotiations
Salary negotiation interview
- Proposed salary vs. proposed compensation package
- Direct vs. indirect compensation
Negotiation
- Who goes first? Should you be drawn into a negotiation? What will it cost you?
- Authenticity and inclusivity
- Preferred strategies for maintaining equity
Managing future talent
- Relaying the offer of employment and following up with potential hires
Strategic Recruitment: How to Woo and Wow Candidates - and Seal the Deal
This intensive two-day program has been developed to immerse hiring and talent acquisition professionals in the techniques of strategic recruitment.
Learn how to make the most of every touchpoint along the candidate journey to convert promising prospects into successful hires, and how to negotiate terms with candidates, haggle- and hassle-free. With a curriculum built around real-world issues and the latest market knowledge, this program will show you how to turn your recruitment process into a winning staffing strategy. No more runners-up: nab your first choice every time!
Presentation
Program
Instructors
GOALS
Find out what candidates are after so you can adapt your recruitment approach accordingly.
Leverage soft skills to build authentic, enduring relationships.
Create a candidate experience that stands out from the competition.
Strengthen your employer brand at every step of the recruitment process.
Find out how to negotiate with candidates rather than attempt to manipulate them.
Learn how to avoid counter-offers and turndowns.
IS THIS FOR YOU
Talent acquisition managers.
Talent attraction/acquisition advisors.
SPECIAL FEATURES
Get the hires you want and your organization needs.
Help your recruiters hone their soft skills to put the “tact” in tactical.
Participants will receive a certificate of completion from Executive Education HEC Montréal.
Day 1 — The Art of Closing
Managing expectations (discussion)
What candidates are looking for
- Generational differences
- Workforce diversification
- Middle ground between what candidates want and what employers need
What makes an employer brand promise appealing
- Aspects of the employer brand promise (financial, structural and emotional)
- Thoughts about what the employer brand promise entails
HR-related marketing
- Job openings and storytelling
- Touchpoints
- Authenticity
Anatomy of a good candidate experience
Touchpoints (workshop)
- The politics of recruitment
- Support for the employer brand
Automation or customization? (discussion)
- Recruitment technology tools
- Candidate expectations (sharing best practices)
Day 2 — The Science of Closing
Salary: Offer, market, roles of various stakeholders (discussion)
Pay scales
Whether or not to include the salary in the job posting
Overview of candidates’ salary expectations
How the candidate experience plays out
Review of touchpoints
- How to improve candidate engagement
- In-person vs. online hiring
- Roles of various stakeholders
How to shorten the recruitment timeline
The ABCs of SLAs
Salary negotiations
Salary negotiation interview
- Proposed salary vs. proposed compensation package
- Direct vs. indirect compensation
Negotiation
- Who goes first? Should you be drawn into a negotiation? What will it cost you?
- Authenticity and inclusivity
- Preferred strategies for maintaining equity
Managing future talent
- Relaying the offer of employment and following up with potential hires
