Gino Plevano

Senior Vice President principal, Digital Strategy, CH Group

MSc (Marketing)

As Senior Vice President at the CH Group, Mr. Gino Plevano leads the information technology department and is responsible for the digital strategy for the largest sports and entertainment group in Quebec. With his team, he leads projects aimed at improving the CH Group’s customer and employee experience.

Before joining Metro, Mr. Plevano worked for a major Canadian food retailer. With his teams, he was behind many successes such as the launch of a digital eco-system focused on a personalized experience and the launch of an online shopping service. These initiatives have resulted in industry recognition with several awards.

Mr. Plevano is a graduate of the Ecole des Hautes Etudes Commerciales (HEC) in Montreal and did graduate studies in administration at the same university. He also completed a certificate in accounting to further his knowledge. He has been invited to share his experience in various forums such as the Board of Trade of Montreal, Conseil Québécois du commerce de détail and in several courses at HEC to name a few.